| Norlander | Military recruitment commercials |
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| | Field Marshal |  |
| | Group: Administrator,
Klikan,
Regulars,
Outsiders
| | Location: Copenhagen | | Joined: 09.06.06 | | Posted on 30-01-2008 02:09 |
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Compare the following:
How not to do it:
Seems to say: “Join the Marines, and learn how to twirl rifles. In various locations around America.â€
Compared to:
To me the difference between these two ads is a perfect model of these two societies. In the US, the armed forces are marketed as a natural career extension for cheer leading high-school football clowns; while in Canada they want you to understand what the mission of armed forces should be.
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The conventional view serves to protect us from the painful job of thinking.
- John Kenneth Galbraith |
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| Jogvanth | RE: Military recruitment commercials |
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| | General | |
| | Group: Klikan
| | Location: Hoyvík | | Joined: 08.06.06 | | Posted on 02-02-2008 19:15 |
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"The few, the proud, the chumps!"
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No decision is so fine as to not bind us to its consequences.
No consequence is so unexpected as to absolve us of our decisions.
Not even death.
-R. Scott Bakker. 'The Prince of Nothing' |
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| Roffen | RE: Military recruitment commercials |
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| | Veteran |  |
| | Group: Regulars
| | Location: Copenhagen | | Joined: 12.11.06 | | Posted on 02-02-2008 20:22 |
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This is very well spotted, Norlander. That is a huge difference in the recruitment. The canadian tells people what they actually do, while the american... well... tells nothing except they have a good looking uniform and a rifle that can... twirl ?!?
I can imagine which special forces has a higher recruitment to success rate.
Canadians will know what they sign up for, Americans, as you so elegantly put it, are nothing but football clowns.
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